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Amber Valley

Office for National Statistics birth rate data for [post:title] shows a…

0 %

Drop over the
last decade 

0 %

Drop over the
last 5 years

2010 births are the bulk
of your current year 6

2016 births are the bulk
of your current reception

2018 births will be the bulk of
your 2022 intake, and so on…

How does [post:title] fare compared to other districts?

The birth rate drop for [post:title] is in Category [acf:category]

Category Explanation

This area has seen a significant decline over the last ten years. Birth rates started falling ten years ago and have continued to fall at a steady rate since. In general, primary schools in this area will already have noticed a drop in the number of pupils applying. The overall number of children applying to primary schools will continue to fall at a broadly similar rate for the next three or four years at least.

Category 1

Not significantly affected by birth rate drop. Low student numbers due to other issues.

Category 2

Low student numbers affected by a steady and significant decline over 10 years.

Category 3

A steady decline started 10 years ago, but in the last 5 years, the decline rate has increased.

Category 4

The birth rate decline has been only apparent during last 5 years. Schools may not be aware that they are about to be impacted by this.

Next Steps

The falling birth rate in England and Wales – how it will affect schools

Stark fact No 1: The birth rate in England and Wales is now lower than it has been since records began. In 2019, some 640,370 …

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How we run a successful student recruitment campaign

Since 2012 the birth rate in England has fallen 10%. It doesn’t take much working out that this, eventually, will mean a decrease in student …

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Case study:

Take a look at a live example of our work

Promoting your school effectively (doing it right AND to the right people) can have a significant effect on student numbers

We offer an intelligent, robust and bespoke promotion programme for schools to help tell their story and reach new and existing audiences.

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